Blogging can be a really fun hobby – a way to share your thoughts and ideas with the world. But if you’re lucky, and open to collaborating with brands, you can definitely turn your blog or website into a source of income too. This is such a convenient way of working for many mums like us, as we can organise our own schedule around the kids and work from home, choosing the opportunities and projects that suit our needs.
If you are new to blog monetisation, or thinking about moving in this direction – you may be wondering where to start. One of the most valuable things you can do to get yourself prepared for brand collaborations is to create your own media kit.
Using a media kit is a simple way to keep track of all of your blog’s traffic and social figures, and give a quick overview of what you can offer. Having this information all in one place and easily digestible makes things easier both for yourself and for the brands that you’re working with. It’s also a great way to sell yourself, and to explain what is it about your site that makes you different and unique.