Premature Baby Clothes by George at Asda

George at Asda is launching the first supermarket range of premature baby clothing in partnership with the baby charity Tommy’s. The new range of Premature Baby Clothes by George at Asda will be the most affordable on the high street and 10% from the sale of each garment will be donated to Tommy’s to fund research and support families with premature babies. This is a great idea, with the stress of having a premature baby you would want to be able to find suitable clothes as conveniently as possible.

The range was launched today and will be stocked in 70 Asda stores nationwide, specifically pin-pointed in stores that are within a short distance of the nation’s specialist neonatal hospitals. The range will also be available for next day delivery and click and collect on George.com so parents can spend minimum time worrying about clothing and maximum time with their new baby.

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